Nyhira FM

Nhyira FM is a private radio station based in the Ashanti region.The station was formerly called Invisible FM until it was acquired by Multimedia Broadcasting Limited in 2004, and re-launched as Nhyira FM in 2005.The station employs Akan as its medium of communication. The name Nhyira itself also is an Akan word which means blessing. The station targets lower middle to upper income listeners with a mix of news, talk and a strong sports and mystery input.

It is one of the most patronised radio stations in the Ashanti Region. GeoPoll's quarterly survey puts Nhyira FM as the third radio station in the Ashanti Region with an audience share of 11.9% (Jan-March 2017). Based on the same survey, it also ranks nationwide in the Top Ten, with an audience share of 2.8%.

Nhyira FM is part of Multimedia Broadcasting Limited of which Mr Kwasi Twum, a businessman, is the majority shareholder with 92.5% shares and GBC with 7.5%. Kwesi Tsum is also the founder, CEO, and director of the group– according to the Registrar General Department’s official documents. Multimedia Broadcasting Limited was established in 1994 and is one of Ghana’s biggest private media groups, operating in radio, digital TV & Online. The Multimedia Group has six radio stations in the Ashanti Region and Greater Accra Region, six news websites and a satellite television network. In addition to Nhyira FM the group owns Joy FM, Luv FM, Asempa FM, Hitz FM, Adom FM.

Key facts

Audience Share

2.8%

Ownership Type

Private

Geographic Coverage

Ashanti Region, Brong Ahafo

Content Type

free content

Data Unavailable

ownership data is not publicly available, company/channel denies the release of information or does not respond, no public record exists

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Media Companies / Groups

Multimedia Broadcasting Limited

Ownership

Ownership Structure

Nhyira FM is according to information from the National Communications Authority registered to Nhyira Media Limited, but there was no company profile available at the Registrar General's Department. Nhyira FM is according to online information operating under Multi Media Broadcasting Company, but this is not mentioned in legal terms. George Kwesi Twum is majority shareholder (92.5%) and state-owned Ghana Broadcasting Corporation a minority shareholder (7.5%) of Multi Media Broadcasting Group.

Voting Rights

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Individual Owner

Media Companies / Groups
Facts

General Information

Founding Year

1999

Founder

George Kwesi Tsum

Affiliated Interests Founder

George Kwesi Twum founded Joy FM, it's the first private radio station in Ghana, and has built a media empire, running Multimedia Group Limited. He is also Executive Council Member of the Ghana Employers’ Association (GEA).

Ceo

George Kwesi Tsum

Affiliated Interests Ceo

see above

Editor-In-Chief

Elvis Quarsie

Affiliated Interests Editor-In-Chief

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Contact

Nhyira Media LimitedP. O. Box 17207, Accra;Tel.: 03220 36550/0244342091;Fax: 0322021578;E-Mail: Nhyira1045fm@gmail.com

Financial Information

Revenue (in Mill. $)

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Operating Profit (in Mill. $)

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Advertising (in % of total funding)

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Market Share

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  • Project by
    MFWA LOGO
  •  
    Reporters without borders
  • Funded by
    BMZ
  • With kind support from
    GeoPoll